Innovative Course for Aspiring Entrepreneurs
–Enrolling in December 2023!–
Have you or your teen been wanting to start a business? Are your children budding entrepreneurs? Would you like to learn, too? Then join our new online course!
Are You worried….
Do you wonder what your teen’s future will be like? Do you have a gap year student that needs some direction? Perhaps a college student or young adult considering career options… Are they struggling to answer the question, “What do I want to be when I grow up?” Are you worried that your children might not be successful because they are not able to get a job or because let’s face it, we live in a scary world?! Do you feel in these uncertain times that your child and your family will not make it?
Maybe your child has wanted to start a business and they don’t know how and you have no idea how to start teaching them. Maybe YOU”RE the one who wants to start a business.
Perhaps your teen or young adult child lacks clarity, purpose, and meaning. Perhaps you do and you’re looking for a way to turn your dreams into reality… especially in these days where so many are losing jobs or forced to work remotely.
Maybe you have a college student or a young adult who lacks direction or is passionate about becoming an entrepreneur but doesn’t know how to get started. You may even have a gap year student. This is the perfect program for them! Or the special needs youth who has a talent and amazing skill and just needs to know how to channel that into a life-sustaining career.
I hear you and you don’t have to be in this situation!
It’s no easy task being a homeschool mother, that’s for sure. I’m right there with you as my son is 22 and he needs to start getting serious about his future. As a matter of fact, he took this course I’m about to share with you and he’s now my apprentice!
It’s because of him that I started my own business long ago and it’s because of him that I am passionate about helping families discover their passions and callings so that they can create wildly successful businesses.
I believe strongly that God has gifted each person with unique abilities. A job and/or college is not necessarily a path for everyone. That’s why becoming an entrepreneur is an important idea to consider. And it’s even more important in these times when life is so uncertain and so many families are losing jobs. Now is the time to learn how to work at home!
Whether you have a teen, a gap year student, college student, young adult–or even YOU as parents want to transition to full-time self-employment, this course is for ALL of you!
Hi I am….
Dana Susan Beasley and I homeschooled my son Sam who is now my apprentice. I am an entrepreneur. I am passionate about helping homeschooling families and teens create their own businesses based on their passions and callings. I’ve done it for many families, especially my own!
A graphic designer for 30 years, I have expertise in branding, digital marketing, and publishing. I am the owner of AngelArts and one of our functions is to publish homeschooling curriculum, offer courses, and run enrichment programs. I am also the author of entrepreneurial curriculum called Your Guidebook to Growing a Family Economy.
Introducing the Family Economy Video Course: Your Business Building Success BluePrint
So I wanted a way to bring excitement to the homeschooling community about entrepreneurialism. I wanted to “come out from behind the curtain” and give some direct inspiration to families. Frankly, I wanted my son to take this course so he would be inspired to take the next step! And he has made so much progress that now he’s my apprentice and he completed his first design job!
This course will help you and your teen and indeed your whole family as aspiring entrepreneurs discover your why, identify your passions and callings, get a business concept, and create a name. Semester I thoroughly addresses marketing and branding fundamentals. The video course will also guide you through the best software (including free options) that will help build a brand. The second semester, Video Course II advanced class will continue the process, teaching graphic design fundamentals including a graphic design tutorial. You and/or your teens will end the class by creating a logo, Web banner, and marketing strategy.
The course is self-paced and delivered in a way that you will not be overwhelmed. You can fit it into your schedule. If you want to go deeper, you can do that, too! I will explain that later if you decide to join me on this journey.
This class includes three components: 1) Online video on demand, 2) Audio options, and 3) PDF Lessons and Worksheets with assignments.
It also includes several bonuses, including a monthly Q&A sessions and an encouragement group if there is enough participation.
To find out more about the Family Economy curriculum, click here. This is your chance to go deeper with this and even work ahead!
Video Course I is available ON-DEMAND viewing immediately. You can enroll in Video Course I or Bundle Video Course I&II for even more savings! Video Course I is fully available so you can get started right away. Video Course II will begin in January 2024 and will continue with 10 modules ending in May. Enrollment will be open in December 2023.
Be sure to check out our bonuses!
Video Course I
Why You Need a Family Economy (Available immediately)
Discover the reasons behind becoming an entrepreneur so even when it gets rough (and it will!) you will be in it for the long haul and not give up. Those who don’t quit win!
The Basic Business Building Steps (Available immediately)
Knowing how to start a business and in what order can be confusing. In this module, I will share with you the major steps so that your business launch can be a success!
Create a Vision of Your Family Economy (Available immediately)
In this lesson, you will identify your passions and callings using several questions and activities that will give you tremendous clarity. Knowing this will help you make informed decision about what TYPE of business to start.
Definitions You MUST Know to Get Started (Available immediately)
There are certain fundamentals of branding and business that every fledgling entrepreneur needs to know. Mastering these will give your teen a cutting edge as you take wings and fly in your new business endeavors!
The Best Software to Build Your Brand (Available immediately)
A logo and brand these days needs software to build it. In this module, I share with your teen the best software choices, including free options!
Your Dazzling Future Encouraging Audio (Available on Module 2)
This audio will give you and your family encouragement and wisdom to never quit during difficult, uncertain times.
You have the option to send me questions and I will answer them in monthly ZOOM videos. Will start up in late fall or early next year (2024).
A Facebook group or group through LearnDash is available. This will include periodical additional teaching. Will start soon.
Persona VS Name: Which One Are You? (Available immediately)
There is big debate in the business world whether a business name should be a descriptive identity or your own name. Your teens will learn the pros and cons and decide for themselves based on their personality and goals.
Generate Ideas that Spark Your Creativity (Available immediately)
In order to be a successful entrepreneur, your teen needs innovation. And in order to be innovative, your teen needs creativity. This module will inspire your teen to spark creativity in his or her life and new business!
Business Planning Course (Available on Module 3)
This video course explains in an easy-to-follow way how to create and write a business plan. Although this course was from 2021, it’s still just as relevant today and very important in the startup phase.
Essential Elements of a Well-Designed Logo/Brand (Available immediately)
This is where I lay out a lot of advanced graphic design and branding terminology. Your teen will learn graphic design and art secrets that will be the foundation for his or her business for years to come.
Income Streams Worksheet
(Available Immediately upon enrollment)
Get a handy interactive worksheet that will map out multiple income streams for your teens and your whole family.
Basic Graphic Design Tutorial and Software Demonstration and Course (Available on Module 7)
Throughout the course, I will be doing an on-demand video mini course on graphic design and software tutorial including QuarkXPress and Photoshop. I will be actually working on a project and show you how I do it step by step. The course will be available in Module 7.
Video Course II
Create a Brand Strategy (Available Immediately)
Learn how to make a marketing plan to get your brand out in front of your target audience. You will create a strategy plan that you can start using as soon as you have finished the course and that is a key component to starting a successful business! After all, the greatest logo in the world isn’t going to do anything if there’s no plan to get it in front of its intended audience!
Collect Information (Available January 23)
In order to have a successful brand, you are going to synthesize and analyze important key information like who is your target audience so you can have effective guidance on your unique marketing proposition as expressed in your logo.
You will be using the information you gathered in Video Course I so be sure to have all your assignments handy.
Name Your Company (Available February 6)
In this lesson, you will create the best name for your brand based on analysis of your marketing information, personality, and passions. Best practices for naming a company are shared and if you are thinking of re-naming an existing company, guidelines are given.
How do I know this works? It has worked for many families I have helped, including my husband! He was my first student and the name he came up with through my course is still the perfect fit for him!
Write a Slogan (Available February 20)
A slogan is an essential part of marketing. In this lesson, you will learn what goes into writing a slogan, why you need one, and how to write it. You will have it done in no time at all!
Choose Your Colors (Available April 2)
Choosing colors is a very important part of creating a brand because colors communicate a message. In this lesson, you will be given ideas on how to choose the best colors for your brand and the tech issues behind color both in print and Web applications.
Making a Brand that Sizzles Report (Available on Module 3)
In this simple and straightforward PDF, you will discover the elements that make up for a stellar brand that gets noticed.
You have the option to send me questions and I will answer them in monthly ZOOM videos. Will start late 2023 or early 2024..
A Facebook group or group through LearnDash is available. This will include periodical additional teaching. Will be available soon.
Develop a Design Strategy (Available March 5)
You are going to take a stab at envisioning your logo design using all the information you have collected up to this point. This is a time to be creative and have fun! Get out markers, pencils, or your computer and get a vision!
Choose Your Fonts (Available April 16)
Choosing fonts is an extremely important step in designing your logo. In this lesson, you will learn about fontography and how to select them. Then you will do some research and find the best ones for you!
Putting It All Together (Available April 29)
Now you’re going to take all you learned and actually create a logo with my step by step tutorial!
Produce It! (Available May 7)
Create a business card and Web banner! Now you’re ready to launch!
Marketing Planning Course (Available on May 2)
This video course explains in an easy-to-follow way how to create and write a marketing plan. This is a brand new course and you are going to benefit from it. Because without a plan to grow your business by getting revenue, there’s no point to having a new brand whatsoever!
Select a Graphic (Available March 19)
In this module, you will learn what makes the best graphic/logo mark for your logo and how and where to select it. You will also learn technical considerations so your logo will look good whether on print or the Web.
In addition, you will learn how you can make a good portrait of yourself so your business has a face. Because people do business with PEOPLE they like, know, and trust!
(Available Immediately upon enrollment)
This handy worksheet will help guide you as you build your brand.
Basic Graphic Design Tutorial Live Demonstration of Logo, Business Card, and Web Banner Design (Available May 7)
This video will be a step by step guide on how to design a logo, business card, and Web banner using a real-life example.
What People Are Saying
I don’t have my business yet, but with the help of your course I finally feel like I have a tangible plan to make it happen.
I’ve been “stuck” in the 9-5 for so many years and have tried many, many times to jump ship and start my own business. Until now, it’s always felt more like a distant dream than anything else. I think mostly because I’ve been barking up the wrong tree all this time and didn’t know it.
Your program has really helped me start to explore my calling (which oddly enough I’m discovering is not necessarily the same as things I enjoy/passions!). I can’t say I’m necessarily passionate about anything, but I do have things in life I enjoy doing.
But what I’m learning through this introspective process is that God is calling me to work with children (I’m a therapist). Not that I don’t like children-but if someone asked me what’s your passion-that’s not what would come first in my mind. (except my son) 🙂
So what I plan to do is combine the things I enjoy and feel are beneficial in working with kids who have various challenges (reading, dance, music, yoga, family health coaching…etc.). I think my business will possibly be to start either a small art and nature-based therapy center or something along those lines. I also want to combine that with maybe an ecommerce store. Lot’s of ideas swimming around in my head.
“What I like about this resource is that it is broken down into realistic, manageable, and reasonably attainable steps that anyone can follow. I also like how much Dana shows how she’s used the principles of entrepreneurship that she’s teaching in her own life. “
“My fifteen-year-old daughter Allie has a little applique business making shirts for kids and babies. She started making them for her little sister Kate (pictured below) when she was born, and it has grown from there. Last year she took Mrs. Beasley’s Internet Entrepreneurship class on the Schoolhouse Teachers website. We both learned a lot! She has now set up an Etsy shop.”
“[The Family Economy Curriculum] is chock-full of powerful ideas based on sound financial and marketing principles that your family can follow step-by-step to experience success, make a mark, AND leave a legacy. You’d be wise to take advantage of this rich resource!”
Dana has a great business sense and writes for her audience. She knows her topic and covers questions and concerns that every business owner and self-schooling parent has. Her insight is brilliant and her support is priceless. I’ve used many of her products and highly recommend her for your business needs or self-schooling products. I’m blessed to know her and have found her for my business.
“Before others will believe in you and invest in you and your business, you need to believe and invest in yourself.”
Dana Susan Beasley, Creator of Family Economy Video Course and Curriculum
This All Sounds Great But…
I can't afford it
Can you afford a high college bill where your student is not able to decide what they want to do in life? What if they could discover their passions and callings, learning how to run a profitable business BEFORE they even get to college? Would that be worth the investment? Comparable programs cost hundreds and thousands of dollars. This course will SAVE you and your student money in the long run.
We don't have time
Does your teen, college student, gap year student, or even YOU have two hours per week? If your student is to have a viable future, isn’t it worth prioritizing? After all, you get out what you put in. Maybe NOW is the time to dig in!
And also, this course is designed to fit into your busy life! If starting a business is overwhelming, you will have plenty of time to get it done! Work at your own pace. If you want to go into a deeper dive and even work ahead in the course, you can also do that buy purchasing one of the curriculum options, either digital books or physical books. Or purchase the bundle so you can save AND work as fast or slow as you want to.
What if I can't make the live videos?
These videos are available only ON DEMAND every other week so you can schedule the videos anytime you like. The videos take 15 to one hour to watch. You can get started immediately with Video Course I.
How do I credit this toward school?
You can count this as an elective and economic class. Usually 125 hours counts as a half credit. Track their hours spent and it will count toward the subject. You can put as much or little time into it as you want to. The course also has quizzes so that can count as part of the grade. At the end of each semester of the course, you will get a certificate of completion as long as you pass all the quizzes at at least 80%.
But I want to go faster!
You can also purchase the curriculum and dive even deeper, going as fast or slow as you want. The curriculum includes the tutorial and lessons on how to create a design strategy, brand strategy, logo, and Web banner. Alternatively, you can purchase Video Course I and II starting in December 2023 in a bundle and work as fast as you want to!
How do I grade?
You can grade based on effort, engagement, and following instructions of assignments, as well as the quizzes in the course.
I have a special needs student
Special needs students have talents, too! Everyone does! Maybe your student is unable to get a job, but they probably have a talent or gift, even if it is hidden. This course will help uncover it so they can figure out how to turn their passions into a profitable business that will sustain them for years to come.
My student has a hard time writing
That’s ok. My son has dysgraphia and it’s hard for him to process, so I get it. You can be the scribe. That’s perfectly fine.
What if it doesn't work for us?
There is a 30 day trial period so if you are not thrilled with the program, you are free to cancel anytime before that. But we think you will love it so why not give it a shot? What do you have to lose?
Ready? Course Is Available Now with a Free One-Month Trial!